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Gwyneth Paltrow's Son Moses Martin Stuns in Burberry's Latest Campaign

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Moses is entering the spotlight.

Gwyneth Paltrow and Chris Martin’s son Moses Martin made his modeling debut for Burberry Wednesday, starring in the British brand’s newest ad campaign.

 The photo shoot, titled “Escape to the Countryside,” was “inspired by the brand’s roots in the great outdoors and its history of adventure,” per a press release.

Martin, 20, stars alongside Edie Campbell, Nora Attal and Sang Woo Kim in the pics, modeling items like a backpack in the iconic Burberry check as well as a polo, T-shirt, button-up and more styles.

Moses Martin is the newest Burberry model, with Gwyneth Paltrow and Chris Martin’s son posing for the British brand. Chris Rhodes

Moses Martin models a green Burberry shirt over a blue-and-white striped shirt, paired with khaki pants.

The 20-year-old stars alongside Edie Campbell, Nora Attal and Sang Woo Kim in the campaign, which uses his band’s song as the soundtrack. Chris Rhodes

Moses Martin, Gwyneth Paltrow's son, modeling a Burberry polo shirt with a plaid collar, seated on a couch against a patterned wall.

He models the classic Burberry check in the pics. Chris Rhodes

Moses Martin models a Burberry backpack.

The campaign was inspired by a road trip through England. Chris Rhodes

It seems the Brown University student is not only following in his sister’s modeling footsteps but also his dad’s musical lane; “For Hire,” a song by Moses’ band People I’ve Met, serves as the soundtrack for the roadtrip-themed video campaign.

“A road trip is a very British thing to do – getting into your car, heading out to the countryside and
seeing where the day takes you,” Chief Creative Officer Daniel Lee said in the press release.

Gwyneth Paltrow with her children, Apple and Moses.

Paltrow’s daughter, Apple Martin, has also entered the fashion world, modeling for Self-Portrait and Chloé. Instagram/@gwynethpaltrow

Gwyneth Paltrow and Moses Martin at the Los Angeles premiere of "Marty Supreme."

Martin, who typically stays out of the spotlight, joined his mom on the red carpet at the Los Angeles premiere of “Marty Supreme” in December. Getty Images

“That idea of exploration has always been part of Burberry. Listening to music on a long drive becomes part of the memories you make along the way,” Lee added.

While Moses is new to the modeling game, big sister Apple is a seasoned pro. She’s posed for Vogue as and landed gigs with GapStudio, fellow British brand Self-Portrait and, most recently, French fashion house Chloé.

Apple has also posed for mom Gwyneth’s Goop brand. Could a menswear launch modeled by Moses be next?

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